Carbon6 Blog
Highlights
Amazon ACOS & TACOS Benchmarks (Plus Strategies to Reduce Costs and Boost Sales)
Key metrics for Amazon advertising, Amazon ACOS and TACOS, each have industry average benchmarks that can be greatly improved with the right strategy.
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Amazon Seller Updates: Amazon’s AI Push vs. Walmart’s Expanding Reach
Amazon and Walmart ramp up AI, ads, and ecomm, fueling a fierce retail showdown. Stay ahead with the latest Amazon seller updates.
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How to Improve Operational Efficiency for Amazon Sellers in 2025
Actionable tips and tools to improve operational efficiency for Amazon sellers in 2025, minimizing losses and boosting client loyalty for agencies.
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Recent Posts
Unlocking Seller Insights with Amazon’s Product Performance Spotlight
Product Performance Spotlight centralizes performance metrics, identifies trends, and provides recommendations – all within Amazon Seller Central.
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Mastering Amazon Vendor Negotiations (AVN): A Complete Guide for European Sellers
An in-depth guide for European vendors on mastering Amazon Vendor Negotiations with strategies, key terms, and data-driven tips for profitable partnerships.
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FBA Fee Freeze, Equal Air Cargo Priority, & AI Challenges
The latest Amazon seller updates: 2025 FBA fee freeze, equal air cargo, plus AI challenges affecting Alexa and Haul.
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Inventory-Aware Amazon PPC: Stop Wasting Ad Spend on Low-Stock Products
Learn how to stop wasting Amazon PPC budget on low-stock products. Automate your ads based on inventory levels to maximize ROI and prevent costly stockouts.
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Amazon's New Customer Journey Analytics: Driving Growth through Personalized Insights
The Customer Journey Analytics dashboard represents a leap in Amazon's analytics capabilities, helping sellers better understand customer behavior.
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AI-Driven Future: Amazon’s Latest Moves in Generative AI, Chatbots, and Streaming
Explore Amazon's strategic AI investments, including Anthropic partnership, Trainium chips, and Alexa upgrades. Learn how these innovations reshape ecommerce and cloud services.
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Amazon Haul: Low-Cost Mobile Shopping… or a Race to the Bottom?
Amazon has officially entered the budget-shopping race with its new low-priced, mobile shopping platform, Amazon Haul.
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From Amazon Haul to New Seller Tools: What You Need to Know This Week
Discover Amazon's latest seller updates: Amazon Haul discount store launch, dangerous goods shipping expansion, new video sharing features, and new seller tools.
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Amazon’s New Generative AI: Creating Ads with a Single Click
Generative AI is making ad creation more accessible than ever for sellers. At Amazon Accelerate 2024, we discussed its impact on Amazon advertising.
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News from the Amazon
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news, updates, trends, and more.
Top 5 Amazon Seller Reads this Week: Issue #217
Discover how Google's declining search affects advertisers, Amazon's AI push vs Walmart, TikTok's 'Most Loved' badge, X's AI-generated ads, and more.
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Top 5 Amazon Seller Reads this Week: Issue #216
Price increases loom as US-China tensions rise. Plus, Walmart's seller shift, Amazon kills Inspire, and why Buy with Prime adoption signals growth.
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Top 5 Amazon Seller Reads this Week: Issue #215
Amazon testing DTC site traffic, TikTok launches subscription model, sellers hit 62% share, ad revenue reaches $17.3B, and Q-commerc debuts in India.
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