Carbon6 Blog

Highlights

Amazon ACOS & TACOS Benchmarks (Plus Strategies to Reduce Costs and Boost Sales)
Key metrics for Amazon advertising, Amazon ACOS and TACOS, each have industry average benchmarks that can be greatly improved with the right strategy.
Amazon Seller Updates: Amazon’s AI Push vs. Walmart’s Expanding Reach
Amazon and Walmart ramp up AI, ads, and ecomm, fueling a fierce retail showdown. Stay ahead with the latest Amazon seller updates.
How to Improve Operational Efficiency for Amazon Sellers in 2025
Actionable tips and tools to improve operational efficiency for Amazon sellers in 2025, minimizing losses and boosting client loyalty for agencies.

Recent Posts

How Amazon Sellers Should Use Shopify To Strengthen Their Profits
David McDaniel
Aug 31, 2023
For Your Business
How Amazon Sellers Should Use Shopify To Strengthen Their Profits
While Amazon is an isolated — albeit huge — ecosystem that enables you to sell through its platform alongside other online sellers, Shopify is a specialized platform that gives you the tools you need to build your own online store.
See Article
3 Little Known External Traffic Types That Will Boost Sales & Rank For Your Amazon FBA Business
Shannon Curley
Aug 28, 2023
For Your Business
3 Little Known External Traffic Types That Will Boost Sales & Rank For Your Amazon FBA Business
In the dynamic world of selling on Amazon, achieving success goes beyond mere listing optimization and product quality. To truly excel and increase ranks and profits for your Amazon FBA business, it is essential to tap into the potential of external traffic.
See Article
The Power of Comprehensive Amazon Brand Strategy: Insights & Examples
Jantzen Russell
Aug 24, 2023
Partner Spotlight
The Power of Comprehensive Amazon Brand Strategy: Insights & Examples
There is no better indicator of success on Amazon than if a seller has a solid Amazon Brand Strategy. While it is possible to make money and grow sales without a good brand strategy, your efforts on Amazon are so much more effective if you’re selling more than just a product.
See Article
Optimizing Amazon Listings With Customer Feedback: How Consumer Insights Can Elevate Your Business
Adrienne Van Niman
Aug 22, 2023
Partner Spotlight
Optimizing Amazon Listings With Customer Feedback: How Consumer Insights Can Elevate Your Business
Successfully launching new products on Amazon requires a deep understanding of your customers. Getting feedback directly from your target consumers can enable you to make more effective marketing decisions, optimize your marketplace listings, and ultimately increase sales.
See Article
Amazon Announces Return of Holiday Peak Fulfillment Fees for 2023
Carbon6 Team
Aug 21, 2023
Amazon Seller News
Amazon Announces Return of Holiday Peak Fulfillment Fees for 2023
On August 16, Amazon announced that they will be adding a new per-unit holiday surcharge to third-party merchants using US and Canada Fulfillment By Amazon (FBA) services.
See Article
Get Seen on Amazon: A Quickstart Guide to Amazon Ads
David McDaniel
Aug 15, 2023
Getting Started
Get Seen on Amazon: A Quickstart Guide to Amazon Ads
After a decade of existence, Amazon ads have come fully into their own. They’re now a major, and necessary, part of any Amazon enterprise – just as advertising is part of any successful retail operation anywhere.
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Your Amazon Super Bowl: 5 Tips for Amazon Sellers for Mastering Prime Day, Holidays, and Beyond
Shannon Curley
Aug 10, 2023
Trends & Insights
Your Amazon Super Bowl: 5 Tips for Amazon Sellers for Mastering Prime Day, Holidays, and Beyond
With Amazon’s Prime Big Deal Days recently announced, there’s no better time to start thinking about optimizing your selling strategy for the next big industry “Super Bowl.” Just like athletes prepare for the big game, sellers must also plan strategically to seize these opportunities.
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Seller Investigators Adds Game-Changing Customer Returns Services for 3P Reimbursements
Carbon6 Team
Aug 9, 2023
Amazon Seller News
Seller Investigators Adds Game-Changing Customer Returns Services for 3P Reimbursements
Seller Investigators, Carbon6’s industry-leading reimbursement solution, has just launched a new reimbursement category for 3P sellers: Customer Returns.
See Article
Is It Possible To Build a Million-Dollar Amazon Business? Tips for Working Toward Seven Figures
Eli Smith
Aug 7, 2023
Partner Spotlight
Is It Possible To Build a Million-Dollar Amazon Business? Tips for Working Toward Seven Figures
As an Amazon seller, you’ve likely seen the many “ultimate secrets” courses out there promising a quick path to making millions on the marketplace. But can you really make a million or more on Amazon? In fact, some sellers already have.
See Article

News from the Amazon
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Top 5 Amazon Seller Reads this Week: Issue #217
Carbon6 Team
Feb 28, 2025
Newsletters
Top 5 Amazon Seller Reads this Week: Issue #217
Discover how Google's declining search affects advertisers, Amazon's AI push vs Walmart, TikTok's 'Most Loved' badge, X's AI-generated ads, and more.
See Article
Top 5 Amazon Seller Reads this Week: Issue #216
Carbon6 Team
Feb 21, 2025
Newsletters
Top 5 Amazon Seller Reads this Week: Issue #216
Price increases loom as US-China tensions rise. Plus, Walmart's seller shift, Amazon kills Inspire, and why Buy with Prime adoption signals growth.
See Article
Top 5 Amazon Seller Reads this Week: Issue #215
Carbon6 Team
Feb 14, 2025
Newsletters
Top 5 Amazon Seller Reads this Week: Issue #215
Amazon testing DTC site traffic, TikTok launches subscription model, sellers hit 62% share, ad revenue reaches $17.3B, and Q-commerc debuts in India.
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