Trends & Insights
How to Promote Amazon Products on TikTok: Harnessing the Power of Social Commerce and AI
With the new Amazon and TikTok integration announced on August 8, 2024, the ecommerce landscape is rapidly evolving. This partnership now allows TikTok users to shop Amazon products directly from the TikTok app, creating a seamless bridge between content engagement and purchasing.
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eBay vs Amazon: A Seller’s Guide to Maximizing Profits on Both Platforms
Selling on eBay vs Amazon offers advantages, and vice versa. Choosing eBay or Amazon is not, however, a matter of win or lose. You can win with both.
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Cut Costs, Not Corners: How Amazon’s Sustainability-Driven SIPP Program Benefits Sellers
As consumers become more environmentally conscious, companies must innovate to meet the demand for sustainable practices. One such initiative is Amazon’s Ships in Product Packaging (SIPP) program (formerly SIOC), a cornerstone of Amazon’s sustainability efforts, which aims to reduce excess packaging and improve the overall customer experience.
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FTC Fake Review Ban: Key Prohibitions and Implications
FTC’s new rule targets fake reviews, including AI-generated ones, with strict penalties. This will impact ecommerce platforms like Amazon and boost review integrity.
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FBA Returnless Resolutions: What the New Official Policy Means for Amazon Sellers
Amazon’s new official FBA Returnless Resolutions program has arrived, promising to streamline the return process for sellers and improve the customer experience.
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Is Amazon Going to Buy TikTok? What The Latest Integration Might Mean for Consumers and Sellers
On August 8, 2024, Amazon and TikTok announced that shoppers will now be able to buy from Amazon directly from the TikTok app.
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Competition Heats Up: TikTok Deals for You Days vs. Shopify Shop Week vs. Amazon Prime Day
New shopping events have popped up in response to Prime Day, led by TikTok and Shopify, each challenging Amazon with their own, unique sales events.
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Takeaways from Amazon Prime Day: Sellers Look Back
Prime Day is the focal point for the year for many sellers and customers alike. But aside from the obvious boon for business, Prime Day is always a great opportunity to learn more about your business, more about Amazon, and more about customer shopping habits.
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Google Search vs Amazon Search: What’s The Difference And How Can It Impact Your Rank?
Shoppers online begin their search most often on Amazon and Google. If you sell on Amazon, ranking well on both has an impact on your bottom line.
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