Top 5 this week
1. This is the Lab in China Where Amazon’s Biggest Sellers Are Made
“If you get the opportunity to go to China, do it. In-person relationships often lead to better deals and negotiation. If you can hire someone from China that knows all the most recent tactics, do it. China is winning not just because of black hat tactics – which have slowed down – but relentless effort and getting cheaper costs from manufacturers. A trip to China is well worth what you’ll get out of it.” ~Clayton Atchison
2. New Amazon Product Title Requirements for 2025: What’s Changed?
“Remember: January 21st is the new product title requirements deadline. Less than 200 characters, no symbols, no repeated keywords. This shift improves searchability and provides a cohesive shopping experience. If you don’t update your titles to the new requirements, AI will do it for you and that is no fun.” ~Vanessa Hung
3. Amazon Seller Updates: Streamlining Shipments and Navigating New Tariffs
“Even as sellers wait nervously for what will happen with U.S. tariffs, Mexico works to close its own trade loopholes, announcing new tariffs on countries like China. This move is sure to have more than a few brands changing up their sourcing and import strategy and could mean Amazon taking more ground over Shein and Temu in the Mexico market.” ~Chelsea Cohen
4. Ebay battled Amazon and Meta for years. Now it’s getting a lift from Facebook’s Marketplace
“Ebay and Facebook Marketplace both just became a lot more relevant and interesting for Amazon sellers. The partnership will empower eBay by providing access to Meta’s over a billion monthly Marketplace views, significantly enhancing visibility for its listings. If Ebay was low on your priority list, this news might just move it up a few notches.” ~Nater Youngchild
5. Walmart Brand Refresh and New Color Palette
“Serious question: did Walmart cop Kmart’s typeface for their new – and I use this term very loosely – ‘rebrand’? The Internet is rolling its eyes at this anticlimatic launch from Wally World and I don’t blame them. On the other hand, it will be interesting to see if the smoother UI for customers is indicative of plans for better personalization features.” ~Shannon Curley
Community
Live Webinar to Turn AI Hype into Actual Profit
Join Amazon experts Vanessa Hung and Tom Rohlf for a practical guide to leveraging the latest AI tools for Amazon sellers. Get actionable strategies – not just noise – on Rufus, Cosmo, DSP, and more. Learn what's working NOW and prepare for what's next. Free webinar - February 11th at 1PM ET.
Register now to reserve your spot.
2025 Fee Stack White Paper: Crush Margins While The Sun Shines
With Amazon’s fees holding steady this year, now is the time to focus on boosting profitability and optimizing operations. Our most comprehensive Fee Stack analysis will show you how to maximize margins while others stand still. Join over 3,500 sellers using our annual fee stack white papers to drive growth and protect their profits.
Reserve your copy today to secure your 2025 profits.
Partner Spotlight: Amazon UGC Strategy Guide by Fluencer Fruit
Ready to boost conversions with authentic content? Our partners at Fluencer Fruit share their practical guide to leveraging the Amazon Influencer Program in 2025. Learn proven strategies for finding creators, optimizing content placement, and driving sales through UGC.
Check out this step-by-step influencer guide.
Have questions? Connect with any of our experts above on LinkedIn and reach out directly!