Sponsored Brands: Top reasons why Amazon rejects your video ads
Avoid these to ensure Amazon approves your Sponsored Brands video ad.
After you upload your video ad in ZonTools, Amazon has a 72-hour window to approve your video and ensure its requirements are met. During this first 72 hours, your video ad will have a Pending Review status on ZonTools.
Note: You can only add one video ad per product at a time.
4 reasons why Amazon rejects Sponsored Brands video ads.
- Black or empty frames at the start or end of videos.
Don’t waste your chance to engage shoppers by using black or empty frames. - Video is abruptly cropped at the maximum video duration.
Abrupt edits can result in an incomplete video and a poor customer experience. - Video includes Amazon branding elements.
Amazon trademarks, products or references to Amazon products or services are prohibited. - Video includes customer reviews.
Customer reviews (including star ratings), even if these reviews are on Amazon, are not permitted.
Related Help Center articles:
- Verifying your Sponsored Brands video ad status
- Creating your PGN campaigns: Sponsored Brands Video ads
- Creating your PGN campaigns: Sponsored Brands Product Collection ads
